Archive for September 2017

From Baseball to Microsoft: Branding & Typographic Design by Bethany Heck

The Eephus League shop page created and designed by Bethany Heck When baseball was young, sportswriter and statistician Henry Chadwick created the form and written code of the game. “K” for strikeout. “1B” for first baseman. From this, he developed the earned run average the batting average. All of this summarized on a grid, the box…

Read More