Archive for November 2017

How to Create a Professional Promo Video on a Shoestring Budget

Video Marketing

There are millions upon millions of blog posts published every single day. That’s been true for a few years now. And these numbers continue to grow exponentially with the increase in new online sites all competing for the same precious site visits especially when the benefits of organic traffic has become more and more of…

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How to Learn Social Media Marketing: 30 Resources for Beginners

Social Media Marketing

Social media is no longer an optional marketing channel — it’s a necessary one. But that doesn’t mean results are a given. When it comes to social media, you’ll either have a lot of success interacting with your customers, or you’ll see little results — and that depends on the level of effort you put…

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Book Publishing, 21st-Century Style

Book Publishing

The book publishing industry is nearing a crossroads. Although printed books have experienced steady growth and digital books are holding their own, much of it is through the auspices of independent titles online (a third of the bestselling ebooks on Amazon are self-published). Trade publishers must keep creative and sustainable, so effective models for producing…

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Experts Share Their Top 8 Holiday Email Marketing Tips for 2017

Email Marketing Tips

Ready or not, the holidays are right around the corner. And that means it’s time for email marketers to start planning one of their biggest email campaigns of the year. To help you prep for all the holiday madness to come, the team at EmailMonks asked a group of seasoned email experts and industry insiders…

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Proofing and Editing: How to Make Your Content Less Frightening

Want to know a few scary truths ignored by too many content creators? Editing and proofing are not the same thing. And you can’t adequately execute the two at the same time. You can’t adequately edit and proofread at the same time, says @AnnGynn. Click To Tweet And if you think the same person can…

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