SEO

9 Testimonial Page Examples You’ll Want to Copy in 2017

When potential customers are researching you online, they’re getting to know you by way of the content of your website. Understandably, many of them might be skeptical or hesitant to trust you right away. To prove the value of what you have to offer, why not let your happy customers do the talking? Your testimonial…

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How to Write a Press Release [Free 2017 Press Release Template + Example]

When it comes to content, sometimes old school can be a good thing (namely, when it comes to old school rap or Throwback Thursday on Instagram). But when it comes to your company’s public relations strategy, being old school isn’t advantageous for your business or your brand.  Ten years ago, people still relied on morning papers for news.…

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How to Build a Remarkable 21st Century Brand

Economic disruptions produced by the ongoing technological revolution, rising uncertainty in global markets, and crises of complexity generated by social media all make this an exceptionally challenging time for organizations seeking to create or refine their brand identities. Explored in what follows are critical issues to address in assembling a comprehensive branding program, based on…

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You Need a Privacy Policy in 2017: Here’s How to Start

At this point, you might be asking yourself: Do I really need a privacy policy for my website? If you’re starting any kind of company today, the answer is likely yes, you really do. Starting a new business can be overwhelming — there are a lot of moving parts to manage all at once, and…

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How to Learn Social Media Marketing: 30 Resources for Beginners

Social Media Marketing

Social media is no longer an optional marketing channel — it’s a necessary one. But that doesn’t mean results are a given. When it comes to social media, you’ll either have a lot of success interacting with your customers, or you’ll see little results — and that depends on the level of effort you put…

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