Archive for May 2018
[Report] Shopping ads are eating text ads: accounted for 60% of clicks on Google, 33% on Bing in Q1
Merkle’s Q1 2018 report shows Shopping campaigns dominate retailers’ paid search click volume. The post [Report] Shopping ads are eating text ads: accounted for 60% of clicks on Google, 33% on Bing in Q1 appeared first on Search Engine Land. Please visit Search Engine Land for the full article.
Read MoreLocal SEO Ranking Factors: The 5 Most Important Factors For Great Search Rankings
Ranking high in organic search is great. However, many local brick and mortar businesses lack the local SEO expertise required to make sure their online presence is properly optimized, and as a result they are missing out on potential new business. By failing to do a few simple things, potential local customers are unable to…
Read MoreLet’s face it — clickbait works. Here’s how to use it to your advantage
Hook people with a creative title using the right words as "bait," and searchers will click your links, says contributor John Lincoln. Here are 9 examples of successful titles that encourage better click-through rates. The post Let’s face it — clickbait works. Here’s how to use… Please visit Search Engine Land for the full article.
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